Why Southern Merino?

We craft premium merino wool accessories right here in New Zealand. Our reversible beanies, headbands, hand warmers and neck warmers are designed to keep you warm in style — season after season.

Our Story
  • Standard Beanies

    Classic reversible merino wool beanies in a wide range of colours.

  • Slouch Beanies

    Relaxed-fit reversible merino beanies for a laid-back style.

  • Accessories

    Merino hand warmers, headbands and neck warmers to complete your look.